CHALLENGE
I helped pitch and win the Personalized M&M's account. Creative work spanned digital, print and broadcast.
SOLUTION
As Associate Creative Director, highlights include:
Led and designed a multiple award-winning website
Established a new look and feel for the brand that carried across digital, print, and broadcast.
Oversaw and created a wide range of day-to-day projects including digital, print and broadcast creative.
This multiple award-winning microsite was part of the launch efforts that let the public know about a new technology that lets you upload your photo online, and have it printed onto a real M&M. View video screen capture of site experience.
We concepted and ran a 60 second broadcast tv spot, worked with Leika Studios to bring the animation to life, and J.K. Simmons as the voice of yellow.
PRINT ADVERTISING
View Other Consumer Marketing Projects
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