All Projects   Consumer UX

MOBILE APPLICATION

Health Technology Startup

CHALLENGE
Design a mobile application that translates the physical world business model of structured exercise and counseling programs (proven in the brick-and-mortar clinics) and translate it into a mobile application and desktop digital experience.

SOLUTION
Design sprint methodology allowed us to get from a seed of an idea to sketches and design in a time efficient manner. 

Week 1. Unpacking the Problem 
Discussion and discovery of users, tasks, features, competitors and strategy.

Week 2. Visualizing the solution 
Sketching 

Week 3. Refining the Solution
Sketching refinement and approvals

Week 4–7. Visual design

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DESIGN SPRINT

The first 5 days were spent discussing product vision, goals, the business and the user. We created personas, use cases and flows and defined the screens we were going to sketch.

Businesses committed to a socially responsible and brighter future are brought into the Chase Brighter Network.

Consumers are rewarded for shopping at these businesses with low interest rates and double/triple reward points.

MOBILE APPLICATION

After sketching, review, and consensus of sketches, I created mobile app visual designs.

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DESKTOP APPLICATION

I designed the user setup sequence, and the logged out marketing page. This visual design informed and established the rest of the site and application.

Selected Works

HumanaConsumer UX

Branding / Identity RedesignBranding & Identity

M&M'sWebsite, Television & Print

ReebokConsumer Website

Chase Mortgage Mobile AppConsumer Website

Responsive ReDesignConsumer Website

jpmorgan.comConsumer Website

Fitness Technology StartupConsumer UX / UI

Non-Profit InstitutionConsumer UX / UI

American Museum of Natural HistoryMobile App User Research

Fin Tech StartupProduct Innovation

Health TechnologyEnterprise UX / UI

Chase BankProduct Innovation

DAS Identity SystemViral Video Concept

CrayolaViral Video Concept

Barilla PastaConsumer Marketing

eCommerceConsumer UX

Health RepublicConsumer UX