Design a mobile application that translates the physical world business model of structured exercise and counseling programs (proven in the brick-and-mortar clinics) and translate it into a mobile application and desktop digital experience.
Design sprint methodology allowed us to get from a seed of an idea to sketches and design in a time efficient manner.
Week 1. Unpacking the Problem
Discussion and discovery of users, tasks, features, competitors and strategy.
Week 2. Visualizing the solution
Week 3. Refining the Solution
Sketching refinement and approvals
Week 4–7. Visual design
The first 5 days were spent discussing product vision, goals, the business and the user. We created personas, use cases and flows and defined the screens we were going to sketch.
Businesses committed to a socially responsible and brighter future are brought into the Chase Brighter Network.
Consumers are rewarded for shopping at these businesses with low interest rates and double/triple reward points.
After sketching, review, and consensus of sketches, I created mobile app visual designs.
I designed the user setup sequence, and the logged out marketing page. This visual design informed and established the rest of the site and application.